Horse of the Year - The Profit

Horse of the YearDamon Harvey

sponsorship hits sweet spot

All honeys are not created equal. And New Zealand is home to arguably the world’s finest. Locally based The True Honey Co. is optimising its global brand exposure by helping to bring headline eventers Tim and Jonelle Price to this year’s Land Rover Horse of the Year Show. As one of a handful of New Zealand companies to offer authentic...

Vets rearing for service at Horse of the Year

When you have up to 2000 horses competing at Land Rover Horse of the Year you can expect the onsite vets are going to be pretty busy! Vet Services Hawke’s Bay equine vet Richard McKenzie says that’s certainly the case for their team of veterinarians and support team. “You can say we’re pretty tired by the end of the week,...

Suited up and ready for business

Two of Hastings’ oldest retail businesses are taking their diamond rings, watches, trousers, jackets and shirts to Land Rover Horse of the Year instead of hoping visitors may walk through the doors of their shops in the CBD. Grieve Diamond Jeweller and Thomson’s Suits have shared a pop up retail trade site at the event for the last four years,...

Burghley Day launches in Hawke’s Bay

Burghley Day’ presented by Höpt Soda is Land Rover Horse of the Year 2019’s new marquee event and already the concept is creating giant strides in sponsorship circles. The inclusion of current Burghley and Badminton champions Tim and Jonelle Price as headline acts is proving a potent formula for aligned sponsors, both international, national and local, to connect with New...

Pro Q&A with Tim Aitken

Tim Aitken is the new chair of Horse of the Year (HoY). Tim has farmed in Central Hawke’s Bay for many years and is also a CHB district councillor. Tim has had a strong involvement in equestrian being a “Brony”, see below to what that stands for... What are your key aspirations for the event? Firstly I have to acknowledge...